During the past few years, web enthusiasts have seen the rise in popularity of infographics.
Infographics are representations of information, data or knowledge blended together with unique design to create awareness. They are an artistic rendering of facts gathered from a poll or survey and conveyed by graphic elements, including charts, graphs and a wide variety of other methods.
They illustrate information that normally hides in text form, and channel that info in a visually pleasing, instantly understandable manner, making it not only powerful but visually stimulating. Infographics are universally understandable and provide content for people to easily share and link back to.
The infographic acts as a way to visually spread awareness through social networking sites, and will hardly need any pushing to get tweeted about or linked to if it is fun, interactive and not confusing.
In order for a website to organically grow the number of other websites linking back to its content, they have to make a planned and concerted effort. Producing relevant content is a great start, but individual website owners and small businesses need to develop an ongoing strategy to acquire links back to that content from other websites. 
